Vildnfri Privacy Policy
Effective Date: June 1, 2025
Vildnfri (“we,” “us,” or “our”) values your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, and interact with us—especially if you’re shopping with us, signing up for newsletters, or engaging with third-party content and advertisements.
If you have any questions about this policy, you can reach us at info@vildnfri.com.
1. Information We Collect
We collect personal information directly from you and automatically through your use of our website.
A. Information You Provide Directly
When you register or make a purchase, we collect:
- Name
- Email address
- Shipping and billing addresses
- Phone number
- Payment information (processed securely via third-party payment processors)
- Account login credentials (if you create an account)
You may also provide us information when contacting customer service, leaving product reviews, or signing up for our newsletter.
B. Information Collected Automatically
We automatically collect certain data when you visit our site, including:
- IP address
- Browser type and version
- Device identifiers
- Pages visited, referring/exit pages
- Date/time stamps
- Search queries
This data is collected via cookies, pixels, and analytics tools (like Google Analytics and Meta Pixel).
2. How We Use Your Information
We use your information to:
- Process and fulfill orders
- Communicate with you about your order or account
- Send transactional and promotional emails (you can opt out anytime)
- Provide customer support
- Display personalized content and ads
- Monitor and improve website performance
- Comply with legal obligations
3. Legal Basis for Processing (EU/EEA Visitors)
If you’re located in the European Union, our legal basis for processing your data may include:
- Contractual necessity (e.g., fulfilling your orders)
- Legitimate interests (e.g., improving our website)
- Consent (e.g., for marketing emails or cookie tracking)
- Legal compliance (e.g., recordkeeping and tax laws)
4. Cookies and Tracking Technologies
We use cookies and similar technologies to personalize your experience and analyze site usage.
Types of Cookies We Use:
- Necessary – Required for site functionality (e.g., cart, checkout)
- Functional – Remember your preferences
- Analytics – Help us understand usage patterns (Google Analytics)
- Marketing – Help deliver targeted ads (Google Ads, Meta Pixel)
You can manage your cookie preferences via your browser or through our cookie banner.
5. Advertising & Third-Party Services
We may use services like:
- Google Ads
- Facebook/Meta Pixel
- YouTube, Instagram, and other embedded media platforms
These providers may collect and process your data independently. We recommend reviewing their respective privacy policies.
You can opt out of personalized ads through:
6. Third-Party Media & Links
Our website may include embedded content (e.g., YouTube videos) or links to external sites. These third parties may collect data about you, use cookies, and track your interaction. We are not responsible for the privacy practices of other sites.
7. Sharing of Information
We do not sell your personal data. We only share your information with:
- Service providers (e.g., payment processors, shipping partners)
- Email marketing tools (if you’ve opted in)
- Analytics and advertising platforms
- Law enforcement or government agencies when legally required
Any third parties we work with are contractually obligated to handle your data responsibly and securely.
8. Data Retention
We keep your data:
- As long as your account is active or as needed to provide services
- For at least 60 days if you’ve placed an order (for returns and support)
- Longer if required by law (e.g., tax or legal compliance)
You may request deletion of your data at any time by contacting info@vildnfri.com.
9. Your Rights (Especially for EU Residents)
You have the right to:
- Access your personal data
- Correct inaccurate data
- Request deletion (in certain cases)
- Object to processing
- Withdraw consent (for marketing, etc.)
- Lodge a complaint with your local data protection authority
To exercise these rights, email us at info@vildnfri.com.
10. Security of Your Information
We take reasonable measures to protect your personal data:
- SSL encryption during transactions
- Secure WooCommerce and WordPress environments
- Limited access to personal data
- We do not store your full payment information on our servers
Please keep your password secure and log out after use, especially on shared devices.
11. Children’s Privacy
Our site is not intended for children under the age of 13. We do not knowingly collect personal data from children. If you believe we have collected data from a child, contact us immediately.
12. Changes to This Policy
We may update this Privacy Policy from time to time. The “Effective Date” at the top indicates the latest revision. Any major changes will be communicated via email or a notice on our site.
13. Contact Us
If you have questions, concerns, or requests about this policy or your personal data, please contact:
Vildnfri
Email: info@vildnfri.com
Website: https://vildnfri.com